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Getting the Most Out of Facebook Ads

April 19, 2012

Earlier this week, I listened to a Facebook marketing webinar hosted by Marketing Profs and sponsored by Facebook. As the social media giant has been making strides towards going public, they have been making an effort to engage directly with small business owners and marketers more and more. Any time there’s an opportunity to get ...

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Facebook Causes: A Case Study by Equity Marketing Solutions

May 23, 2011

An in-depth look at how the use of Facebook Causes can transform your fundraising efforts. In March of 2011, our Capitola neighbors were devastated by the flooding that stemmed from an old, dilapidated culvert buckling under the pressure of a heavy rainy season. Homes and businesses were destroyed, displacing families and businesses; some temporarily and ...

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Facebook Deals & Google Offers Enter the Daily Deals Race

April 26, 2011

Within a week of each other, Google and Facebook have both announced that they will be entering the Groupon-esque daily deals race. Google Offers, still in its trial period, is starting with a roll-out in Portland, OR before it expands to NYC and SF. Facebook Deals launched on the heels of Google’s Announcement starting with ...

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5 Must-Know Facebook Business Page Features

March 28, 2011

If you administer several different business pages, you may have found yourself constantly switching back and forth between yourself and your various pages. For a long time, it seemed that this was the only way to get things done. Thankfully, Facebook has made some changes in your favor! Whether you manage one or a hundred ...

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