Living, Working, and Marketing in Santa Cruz

While we have clients all over the United States, from Alaska to New York and back to Arizona and Beverly Hills, we take great pride in having our headquarters in our hometown: Santa Cruz, CA. Here, we highlight some of the work that we’ve done locally, our community involvement, local industry events, and just plain cool stuff about the real surf city.

Giving Back to Rising International: One Swipe at a Time

December 21, 2011

Merchant Data Systems credit card processing program gives back to women’s charity with each transaction. Starting this month, a percentage of our credit card processing fees will be donated back to Rising International, a non-profit organization based in Santa Cruz, CA. Based on the home party business model made successful and famous by companies like ...

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Like Equity Marketing Solutions on Facebook to Enter to Win Pacific Cookie Company Cookies!

September 20, 2011

Do You Love Cookies? We Sure Do! The Pacific Cookie Company has been baking delicious cookies in downtown Santa Cruz for over 30 years. All of us here at Equity Marketing Solutions have been enjoying their cookies for just about as long! We feel fortunate enough to live just within miles of their fresh-baked-goodness and ...

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Facebook Causes: A Case Study by Equity Marketing Solutions

May 23, 2011

An in-depth look at how the use of Facebook Causes can transform your fundraising efforts. In March of 2011, our Capitola neighbors were devastated by the flooding that stemmed from an old, dilapidated culvert buckling under the pressure of a heavy rainy season. Homes and businesses were destroyed, displacing families and businesses; some temporarily and ...

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My Golden Rule : Secrets Of Success In Business

November 9, 2010

Seven Local Women Share Their Secrets to Success When times are tough, it is easy to lose sight of what is really important in business, and in today’s economy, business owners can use all of the good advice they can get.  Although experience is often gained at a price, we are going to share the ...

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